About us

What is Maricci

The name Maricci is inspired by Mārīcī (मारीची)—the radiant goddess of light, dawn, and illumination in Sanskrit tradition. She is the bringer of the first light of a new day, a force that banishes shadows and heralds’ clarity, touching every corner of the world without distinction.

This imagery of light, hope, and accessibility is at the heart of who we are. At Maricci, we believe that brilliance should not belong to the few—it should be shared by all.

Our vision, “Diamonds are for everyone,” echoes this belief. Just as sunlight embraces every life it touches, we make the timeless sparkle of diamonds attainable, inclusive, and within reach. Through ethical craftsmanship, thoughtful design, and a commitment to inclusivity, we carry forward the spirit of Mārīcī—illuminating lives with beauty and brilliance that belongs to everyone.

Maricci Promise

At Maricci, trust and honesty aren’t just words - they’re the way we work every day. They are the foundation of everything we create and every relationship we build. When you choose us, you’re choosing a brand that stays true to its word and treasures the faith you place in us.

We stand by the purity of our craft with IGI-certified diamonds, BIS-hallmarked gold, and ethical practices that ensure authenticity. Our secure return policies uphold this promise, offering peace of mind and reinforcing Maricci’s dependability—the assurance that we are always here as your trusted companion in luxury.

About the Founder

Kavita Anand, Founder of Maricci, transformed her lifelong passion for jewelry into the vision behind the brand. From a young age, she was captivated by the art of adornment—cherishing heirloom pieces passed down from her grandmother, admiring their craftsmanship, and treasuring the stories they carried. Diamonds, in particular, held a special fascination for her, symbolizing both beauty and legacy.

Her intrigue deepened with the discovery of lab-grown diamonds, where innovation meets tradition. She was inspired by how technology could preserve the timeless allure of diamonds while making them ethical, sustainable, and within reach. Out of this vision, Maricci was born—a brand rooted in heritage, yet reimagined for the future.